Social Media Trends to Watch in 2016

By Willona Solan The one thing you can count on with social media is that it will continually evolve. What’s hot and what’s not can flip in an instant. As a business owner, you need to know which channels are popular and which are going out of style. Who is using what and how are they are using these channels to connect, get information, and spend money? There’s more to the social media universe than Facebook, Twitter, Instagram, Pinterest, and LinkedIn. While these are certainly the big platforms, new social media platforms continue to take off. Be sure to understand the demographics and usage patterns for the different channels so that your time and digital ad dollars will be well spent. Social Media Channels to Put on Your Radar Keep…
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